The New Stuff

Twitter to live stream the 6 nations rugby tournament in France


You know that Twitter is getting serious about live streaming when the company starts signing deals for rugby matches just for French users. The company announced that it would stream the next 4 matches involving the French team in the 6 nations tournament.

And if you know absolutely nothing about rugby, the 6 nations tournament happens every year and is probably my favorite tournament to follow. The six main national rugby teams in Europe face each other nearly every weekend for a couple of months: England, France, Ireland, Italy, Scotland and Wales.

Today’s Twitter deal means that you’ll be able to watch the four upcoming 6 nations matches involving the French team, starting with France vs. Scotland this Sunday at 3:50 PM French time. Just head over to 6nations.twitter.com.

Behind the scene, Twitter partnered with France Télévisions, the French TV network that covers the tournament. Twitter bought the live streaming rights for those matches. Only Twitter users in France will be able to play the live streams.

You could already watch the matches on France Télévisions’s website. But you’ll have a different experience on Twitter with a Twitter timeline next to the video player. You can also use the Twitter app on your Apple TV or mobile device to see the matches.

This is an interesting deal as most of the streaming deals have been focused on American sports and events. Twitter has been streaming red carpet shows, NFL matches, Trump’s inauguration, NBA matches, Wimbledon, esports competition and more.

But if the company wants to foster growth abroad, it needs to expand its product features to all its key markets. For instance, Twitter Moments is still limited to a handful of countries. For instance, Twitter has yet to roll out Moments in France. The 6 nations is a sign that Twitter cares about its international users.

Featured Image: Wikimedia Commons UNDER A CC BY-SA 2.0 LICENSE

Recently Published

»

For OpenGov, President Trump is proving a boon for business

OpenGov, a Redwood City, Ca., company whose software helps ...

»

Facebook lets content owners claim ad earnings of pirated videos

...

»

Amazon blows past earnings expectations

Amazon reported first quarter earnings after the bell on Thursday. ...

»

Another iPhone 8 leak hints at wireless charging

Slowly but surely, we’re getting hints about the next iPhone ...

»

Where’s Apple’s Amazon Echo competitor?

Amazon is iterating quickly with the Amazon Echo as the company just ...

»

Facebook sidesteps Snapchat by launching Messenger Lite in 150 more countries

...

»

Apple could be launching a peer-to-peer payment service for Apple Pay

This rumor has been going on for years, but 2017 might be the year ...

»

As Chromebook sales soar in schools, Apple and Microsoft fight back

Few saw the Chromebook coming. When it launched half a decade ago, ...

»

Facebook announces plan to fight misinformation campaigns

...