Kutcher Pisses Off CBS With Free Ads For Companies
Ashton Kutcher may have made the Two and a Half Men season premier’s ratings skyrocket but that doesn’t mean he is above the scorn of the shows producers. Or maybe it does.
What’s the source of CBS fury? Laptop stickers. Not just any laptop stickers but stickers of companies that Kutcher has a financial interest in.
In episode two of Two and a Half Men’s current season Ashton’s character, internet billionaire Walden Schmidt, sports laptop decorations from companies such as Foursquare, Flipboard and GroupMe, all of which Kutcher carries a financial interest in, according to E! Online. Only one of the companies, Foursquare, was given a disclaimer in the episode’s credits, as per FCC rules and regulations.
Ashton’s clever marketing scheme did not escape the watchful eye of the Internet, the story first broke when Foursquare CEO tweeted “Very cool - @aplusk (Kutcher) shows off @foursquare @groupme stickers on Two and a Half Men.” It was only a matter of time before someone connected the dots.
While Two and a Half Men creator and guru Chuck Lorre doesn’t seem too worried about the incident CBS told E! Online, “That was not part of any advertising transaction with CBS…Our policy is to disclose such financial interests in a credit at the end of the broadcast.”
In short, Kutcher’s companies got free advertising and CBS didn’t get a dime. So far the neither CBS or Two and a Half Men have taken any action against Kutcher.
Ashton’s had one of those weeks. On Monday, TheDirty.com revealed that Kutcher is having an affair outside of he and Demi Moore’s much publicized marriage.